Scholl, Chyo & Company is proud to
have been designated
ValueStar Certified

Scholl, Chyo & Company is proud to have received the prestigious ValueStar® Certification Award by achieving extremely high client satisfaction based on a major study performed by the Public Research Institute of San Francisco State University. ValueStar Certified is only awarded to practices that pass all four steps of an independent rating process. The most difficult step to pass is the client satisfaction rating. A large random sample of our clients was confidentially surveyed and compared against industry norms. Based on the results of this research, Scholl, Chyo & Company was formally ranked very high in client satisfaction, and was awarded the ValueStar Certified symbol. We are gratified that our clients rated us so highly.

VALUESTAR: How Companies Are Rated
Only the best businesses earn ValueStar^® Certified

To qualify for ValueStar^® Certified a company or practice must apply for and pass all four steps of the rating process.

This rating process is designed to identify those service providers that truly have very high customer satisfaction. Every service provider applying for ValueStar^® Certified must pay a fee for this rating, pass or fail.

Each service provider that passes and earns ValueStar^® Certified must undergo a re-rating every 12 months. Service Providers that do not pass in a subsequent rating must immediately cease use of the ValueStar^® Certified symbol and are excluded from the next published Consumer ValueStar^® Report. Each non-passing firm must wait 12 months to re-apply to be rated.

Step One

Customer Satisfaction Rating
To make sure an applicant company's customer satisfaction rating is accurate and unbiased, this part of the rating is audited by the Public Research Institute of San Francisco State University, experts in survey research.

First, a random sample of approximately 400 customers is selected from all of an applicant company's records for the previous 12 to 36 months. A company cannot pick and choose which customers the institute contacts.

Second, approximately 100 customers are asked to rate how satisfied they are with the value they received from the company being rated and if they would use the company again. The customers' identities and individual responses are kept completely confidential.

Third, based on the customers' answers, the company's ValueStar^® customer satisfaction rating is calculated. This is compared to an industry-specific benchmark score for the Bay Area that ValueStar^® has developed through research. To pass this step of the rating process, the company must exceed this benchmark score for its own industry unless the benchmark score is below an 82.5. Then the applicant company must exceed 82.5.

Step Two
The applicant's complaint status is checked with industry specific and general complaint bureaus.

Step Three
The applicant must have a valid license in good standing for the major service it offers to the public.

Step Four
The applicant's insurance agents must provide ValueStar^® with written certificates of insurance showing that they have worker's compensation, liability, or specialized insurance coverage where necessary.

ValueStar^® Certified Rating Process - A Detailed Example:

A customer satisfaction rating has been performed for each industry by a random sampling of consumers in the Bay Area. From this benchmark research a customers satisfaction pass/fail score has been set for each industry. In certain small industries where benchmark research was not completed, and in any industry that has lower than an 82.5 benchmark score, a pass/fail quota of 82.5 (with a perfect score of 100 is used).

Let's suppose that Acme Electric Service, an electrical contractor applies to be rated by ValueStar. A ValueStar research analyst goes on site to Acme and reviews all of Acme's customer names and phone numbers from these files from the previous year. The research analyst then uses a random process to select 400 customer names and phone numbers from these files and turns them over to Public Research Institute (PRI) of San Francisco State University. PRI contacts 100 of these customers and asked each two very important questions:

Question #1: Please rate between 1 and 10, with 10 being very satisfied and 1 being very dissatisfied, how satisfied you are with the value you feel that you have received from Acme Electric Service?
Question #2: If you need an electrical contractor services in the future will you use Acme? Yes or No?

PRI then calculates a mean average for the 100 answers to question #1. Let's suppose that Acme did very well and scored a 9.2 average. Then PRI calculates the total percentage of these "yes" answers on question #2. Let's say that 94% of the respondents would contact them again. For evaluation purposes PRI then moves the decimal of the first question score over one place to make the 9.2 a 92 and equally weights this score with the second question score of 94 by averaging them. Thus, Acme's ValueStar customer satisfaction rating score is now a 93. This 93 is then compared to the electrical contractor's industry benchmark score of 86.95, which was previously determined through research. Since Acme's 93 exceeds the industry benchmark, it passes this rating step. Acme must also pass the license, insurance and complaint status check to be awarded ValueStar Certified for one year.

All QSPs that receive a customer satisfaction rating of 85.0 or greater will be declared a Tenured QSP. A Tenured QSP will only be required to undergo the customer satisfaction portion of the Valuestar^® Certified annual rating on an every other year basis. Thus, the license verification, insurance verification, and complaint status check will still be conducted annually while the customer satisfaction rating through Public Research Institute will be conducted every 24 months. If at any customer satisfaction rating the Tenured QSP does not achieve a 85.0 or higher rating score the Tenured QSP will lose its "tenured" status. This means that the customer satisfaction rating will then need to be completed the following year. In order to convert to or maintain Tenured QSP status no major senior management changes could have occurred within the QSP during the preceding year. (Major: a 33% or greater change or loss of the main operating manager) and no major complaints could have been received by ValueStar^®.

FREE Consultation & FREE Business Health Test

Learn for yourself, with absolutely no obligation, how Scholl, Chyo & Company can help you and your business prosper. We offer a free initial consultation, at your office or ours, covering the topics that matter most to you. We'll even use your current financial statements to perform a no-charge Business Health Test and provide you with a written report about your particular situation.

No Surprises

Nobody likes unpleasant billing surprises from their professional advisors. That is why, for many projects and ongoing work, you will be quoted a flat, all-inclusive, fee for our services.

Our Guarantee

If, for any reason, you are not satisfied with the quality of our service you will pay nothing for that service. You are the final judge!

Are you ready to experience a new and profitable approach to your accounting and business processes? Give us a call at 831-758-5966, 800-747-5967 or email info@schollcpa.com   for your free consultation and Business Health Test.

Bret Scholl, CPA, Certified Public Accountant, QuickBooks Certified Pro Advisor, tax preparation, QuickBooks training, QuickBooks classes, accounting, bookkeeping, outsourced bookkeeping, Scholl, Chyo & Company, Bridge21, Bridge 21, Valuestar, Forensic Accountant, audit, tax returns, tax tips, financing, financial planning

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